Behavior – Digital Mindset
The success of Digital Transformation depends on the ability of all stakeholders to mentally adapt to a new situation.
The success of digital transformation depends on the ability of everyone involved to mentally adjust to a new situation.
Globalization, digitization, market pressure, sales expectations, cost pressure… Never before have there been so many and comprehensive changes as in times of digitization.
Digital transformation not only requires new ways of working and new methods, it also requires a completely new mindset among managers and employees. Changing markets and conditions elicit very different reactions from decision-makers and employees. While executives like to react faster and more flexibly, employees tend to want more structure and clear rules or stability. These differences must ultimately lead to a dead end.
The necessary cultural change is an often ignored and underestimated success factor for digital transformation.
The human brain is designed for maintenance, so it perceives change as a threat and reacts with high stress. Performance decreases as a result.
The success of Digital Transformation depends on the ability of all stakeholders to mentally adapt to a new situation.
The prerequisites for a new mindset are understanding the background and setting goals, adapting structures and practicing new methods and introducing them into everyday life.
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